News

Digital live events are becoming a recuperation perspective for the music industry after considerable lockdown effects since the pandemic began. I went to a Japanese Virtual YouTuber concert to check how well live concerts work in VR, how they create bonding between performers and fans – and how they can serve as a blueprint for monetization. Cinderella Switch is a monthly music event on VARK. Each session feat

Los Angeles based media convention Digital Entertainment World went virtual this year. The 5-day conference focused on management topics and reflected the shifts caused by the acceleration of digitization under pandemic conditions. Each day was dedicated to another media section, all together represented the region’s enormous scope of media activities, all separately drifted on their own way to the Metaverse. E

COVID-19 marked this year’s annual Consumer Electronics Show deeply. CES went all digital with live broadcasting shows, brand promotion videos, online meetings and side events. Apart from the online screening concept for the whole trade show, many product presentations, trend observations and expert discussions reflected the ongoing pandemic situation in design, marketing and strategic positioning. LG dedicated

Just as the SIGGRAPH main event in the US already did this summer, the offshoot event SIGGRAPH Asia also had to go digital for an annual regional showcase of computer graphics. Organized like the original show as a mixture of live broadcasts and on-demand program offers, this virtual event with a focus on Asian developments added quite some diversity to the general SIGGRAPH equation. The program included keynotes on

In size of investment, the digitization of education markets is supposed to be comparable to the global car markets. The pandemic even enforced this perspective. Learning and development play a significant role in XR adoption for enterprises and institutions. Being a hot topic at this year’s digital media conferences, Online Educa Berlin focused on learning technology and gave insights to actual and future L&am

Like so many media events this year, MediaTechCon 2020 also had to be realized as an online streaming event. Instead of walking between sites on the Studio Babelsberg lot in Potsdam, visitors entered a virtual hub on the internet. Here they could follow lectures and panels by switching between entertainment and industry channels mirroring the established organization of the real-world conference stages. Right at the

The three-day streaming event of VRDays Europe certainly has been the most encompassing virtual conference I visited in this year of restrictions for social and business interactions. Not only, because this event brought together so many diverse aspects of VR from so many busy activity areas. The show also made use of a great variety of virtual technologies for lining up all these activities on different presentation

Popular Gamesweek Berlin focused on a more professional edition this year due to the cancellation of public events. After the innovative and experimental digital edition of Amaze in springtime, the other program sections of Gamesweek were summarized this fall in a three-day digital conference under the newly created umbrella of gamesweekberlin PRO X. The conference mainly used Zoom sessions for rather intimate profes

All annual PAX events which normally take place locally in different regions in the US have been summarized for a one-week-long digital streaming event this year. Included in PAX Online was also PAX Australia. Together with partner event EGX Digital in the UK, PAX Online x EGX Digital offered a 24h streaming buffet for 8 days with everything related to gaming culture you can imagine. PAX events are usually known for