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Nvidia’s Transformation at GTC 2025

Nvidia‘s annual tech conference was all about AI. CEO Jensen Huang began his keynote with a strategic overview of AI development, tracing Nvidia‘s journey from its early work in machine learning, computer graphics, and CUDA. He then highlighted the company’s impact on generative AI before pointing to the future evolution of agentic and physical AI. These stages of development were reflected in the company
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Immersive Tech Week XRays VR in 2024

Immersive Tech Week, one of Europe’s most prominent VR events, formerly known as VR Days in Amsterdam, celebrated its 10th anniversary this year in Rotterdam. The event continued with its well-established program tracks, including the three-day conference, trade exposition, installation art show Church of VR, and numerous side events ranging from theatre performances to matchmaking meetups and investment dinners. The
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Games Ground 2024 digs deeper into XR

Following the successful debut of Berlin’s new gaming event Games Ground in 2023, this year’s follow-up expanded significantly in both size and depth. Games Ground 2024 reinforced its role as a professional matchmaking hub, bridging the gap between game education and the industry. The event spanned two days of professional exchanges, culminating in a public celebration of gaming culture on the third day. The show flo
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‘Innovation For All’ at IFA 2024

Europe’s leading consumer electronics show, IFA, celebrated its 100th anniversary in 2024, marking the milestone with a rebranding. The traditional logo, known for its red signal color and audiovisual media-related icons, was replaced by a simplified text-based logo with a more technical color palette ranging from blue to violet. The historical meaning behind the acronym Internationale Funkausstellung, which or
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Extended Realities at Gamescom 2024

In midyear 2024, as Gamescom kicked off the world’s largest gaming event, market analyst Newzoo slightly revised its January forecast for the industry’s growth, adjusting it downward. Console sales remain stagnant, mobile sales have not expanded, and the PC market sees modest growth. The industry is in a phase of consolidation, with 2024 being labeled a “transitional” year focused on “st
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Checking the Balance at Devcom 2024

Two days before Gamescom’s opening, the annual developer conference Devcom examined the current state of the games industry, focusing on production and funding perspectives for game developers. AI was a hot topic at various levels of production, while the funding landscape reflected the ongoing market instability following the pandemic’s peak and the subsequent slowdown. Newzoo’s market analysis off
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AI generation grows into Siggraph 2024

The world’s premier conference on computer graphics and interactive media began this year’s edition with a keynote on artificial babysitting. Siggraph 2024 introduced Baby X, one of the most complex and fundamental research programs at the intersection of AI and computer visualization. Visually, the project unveiled a highly detailed graphical representation of a human baby, from bone structure to body sy
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Full Steam ahead for A MAZE. / Berlin 2024

Berlin’s annual International Games and Playful-Media Festival, A Maze, once again showcased a diverse array of experiences, alternative gaming solutions, and experimental platform exchanges. The festival expanded its program and locations throughout the city, including virtual spaces. Notably, award-nominated games were made playable on a dedicated A Maze storefront on Steam, and collaborations with cultural i
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Virtual Reality Realities at GDC 2024

GDC 2024 allocated an entire day to discuss the current state and future development of VR Gaming at the Future Realities Summit in San Francisco. Despite its status as a niche within the broader gaming market, the significance of VR gaming may escalate due to the pressing need for innovation amidst a stagnant market environment. This stagnation is characterized by post-pandemic hype correction, increasing production
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